2023-02-02 Thu 11:55 AM
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Here's Google Trends data^[https://trends.google.com/trends/explore?date=2010-01-01%202023-02-02&geo=US&q=%2Fm%2F077nwg] for topic interest within the United States over the 12-year period from January 1, 2010 through the last day of 2022.
The [[Internal Family Systems (IFS)]] topic saw an uptick starting in 2017, and then a sharp increase starting at the end of 2021.
![[Pasted image 20230202121115.png]]
This matches my sense, as someone who started doing IFS around 2010 and watched it catch fire among Bay Area rationalists, psychonauts, and tech workers around 2020.
Its popularity growth seems likely to continue, despite the apparent downturn at the end of 2022 in the above chart; if we extend the date range through today, February 2, 2023, we see a projected large increase.
Google Trends doesn't give absolute numbers about popularity; it only gives relative numbers, but we can compare topics to get a good feel for the popularity of a topic.
Here, for example, is IFS (in blue) compared to Mindfulness-Based Stress Reduction (MBSR) (in red):
![[Pasted image 20230202121943.png]]
And here we add Cognitive-Behavioral Therapy (in yellow):
![[Pasted image 20230202122048.png]]
And just for fun, here we add Taylor Swift (in green):
![[Pasted image 20230202122438.png]]
And Christianity (in purple):
![[Pasted image 20230202122650.png]]
IFS does seem to be rapidly on the rise, but of course, its mindshare in the zeitgeist is still small in absolute terms.
PS: for even more fun, here the purple line represents Jesus. We have the data to say that, in the United States at least, Taylor Swift is at times bigger than Jesus.
![[Pasted image 20230202122940.png]]
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