Be a mutualist, not a parasite

Some products are like parasites: the product benefits the developer at the expense of the host. A highly addictive mobile game like Candy Crush might fit the criteria.

A mutualist relationship is one in which organisms from two species exist in a relationship in which each benefits from the other. You might have this kind of relationship with your gym.

If you’re a builder of a mobile app, how might you ensure that your product is in a mutualist relationship with its users?

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